Customer Relationship Management Abstract

In this study crm is discussed by using four dimensions which are e service quality website design employee behavior and relationship development.

Customer relationship management abstract. Customer relationship management crm software for advanced technology companies the process that is implemented by the companies in order to handle their contacts with the customer is now applied by the software termed as crm or customer relationship management. Customer relationship management is about creating the feel of comfort in this high tech environment. Abstract the biggest management challenge in the new millennium of liberalization and globalization for a business is to serve and maintain good relationship with the king the customer. The objective of the study was to examine the relationship between customer relationship management and customers satisfaction in the insurance industry in accra.

Customer relationship management crm refers to building onetoone relationships with customers that can drive value for the firm. Crm is one of the systems included in enterprise resource planning erp system. In the past producers took their customers for granted because at that time the customers were not demanding nor had alternative source of supply or suppliers. This service is maintained by most of automotive companies.

Abstract customer relationship management crm is a combination of people processes and technology that seeks to understand a companys customers. The main purpose of crm is to improve the relationship with the customers by using different module like analysis customer service and others. Customer relationship management automotive repair enterprise is a web application aimed to provide various services. It is an integrated approach to managing relationships by focusing on customer retention and relationship development.

The present system raises certain problems like difficulty in assigning services to the service team difficulty in generating bills for the service provided inefficient in managing break down details and the manual system gives us very less security for saving data and some data may be lost due to mismanagement. This manuscript discusses proven crm strategies that companies can use as means of effective customer management cm. The study examines the influence of customer relationship management on customers retention in the insurance industry in accra ghana. It is an integrated approach to managing.

Abstract the main objective of this study is to examine the relationship between customer relationship management crm and customer satisfaction on taobao website in johor bahru.